7 Best WordPress Google Tag Manager Plugins 🥇 2023 (Free & Pro)

Tag Manager is a powerful WordPress plugin that allows you to easily embed codes in various areas of your website, such as the top area, the post, the sidebar, and more. With this plugin, you can customize snippets for Google Analytics and other platforms, making it easier to track and analyze your audience’s behavior.

One of the biggest advantages of the plugin is that it doesn’t require any coding work. Instead, it uses HTML tags, making it accessible to all users, regardless of their technical expertise. This feature is particularly beneficial if you want more control over how your tags are used.

What’s great about the plugin is that it’s completely free. The creators only ask for feedback to improve the platform, so you can enjoy all of its features without spending a dime. This makes it a valuable tool for bloggers who are looking for ways to monitor their audience and optimize their website’s performance.

This plugin integrates with hundreds of other plugins, so you can design your own website with it. With this plugin, you can easily install features on your home page and add functionality to your footer. You can work with all kinds of HTML tags, from Google Analytics to Facebook pixels and AdSense.

Despite its usefulness, it can be a bit challenging to use. The codes can be embedded in any area of your website, which requires some technical knowledge. However, with a bit of practice and experimentation, you can harness the full potential of this plugin and unlock valuable insights about your audience.

In Tag Manager, you can create websites with custom HTML code, create a static splash page, add tracking tags to Google Analytics, Facebook Pixel, Google AdSense, and much more. You can gather valuable data about how your website performs and how your audience behaves with these features.

Google Tag Manager is a powerful tool that enhances the efficiency and effectiveness of marketing tools available to marketers and business users. It allows you to automate marketing processes on platforms like Facebook, Pardot, and HubSpot with a user-friendly interface.

One of the key benefits of the plugin is its ability to automate marketing processes, reducing the time it takes for pages to load and improving the overall performance of your website. This is especially valuable for businesses that rely on the quick availability of marketing tools.

Regardless of whether your business operates under the XML schema, you can still use Google Tag Manager for free. It also provides the option to check analytics to ensure that tags are being used correctly and data gathering is done properly.

With the plugin, you can automate marketing processes across all WordPress users, which is a substantial number of over 275 million users. This integration allows you to seamlessly connect with the Facebook community as well.

While the free plugin is widely used, there is also a premium solution available for those who require more specific Google services integration for their WordPress websites.

Using Image Tag Manager by Bradley B. Dalina you can manage your images like a pro. You can upload pictures and gather them all into a single theme that you can customize based on your preferences. It gathers all of your images from your post, along with their corresponding metadata.

As a result, it is important to note that this plugin can only manipulate certain elements of your blog post, such as the title of your blog post, the header of the post, or additional keywords you might use.

One of the standout features of the plugin is the ability to change the names of the image files, increasing the likelihood of them being found during the search process.

You can also edit the alternative attributes of images, adding categories associated with the title of your post or page. This can help make your post or page more visible and improve its search engine optimization (SEO).

The plugin also offers functionality to remove specific phrases from the alt attribute, omit attributes when certain characters or strings are present, and trim strings from the alt or title attributes. These features give you greater control over how your images are displayed and described within your content.

While the plugin does not have the ability to store images in a database, it still provides valuable image management capabilities for WordPress website owners.

It should be noted that if you save data using this plugin, it will leave a record on your website even if the plugin is removed. So it’s important to exercise caution before saving data.

Meta Tag Manager by Marcus Sykes is a WordPress plugin that allows users to add universally applicable meta tags to their website. These tags can appear on any page or article published on the site.

The plugin features an intuitive and easy-to-use visual representation of viewer statistics, making it simple to track and analyze data. With Meta Tag Manager, users can easily manage all the metadata for their site’s content.

One of the standout features of this Google tag assistant plugin is the ability to add custom meta tags. Users can customize the names, properties, and URLs for different products and categories of information, giving them full control over their metadata.

A user can customize the look of the blog posts that have been published by adding meta descriptions to them, and can even customize their appearance so that they appear differently based on the meta description.

The plugin also includes support for Google and Yahoo meta tags, ensuring that pages can be properly indexed and ranked in both search engines. Another useful feature is the ability to add open graphs from social network websites like Twitter, which may not easily support SEO or meta tags through other means.

Metronet Tag Manager is a tool that simplifies the process of integrating Google Tag Manager into your WordPress website. It allows you to effectively manage and organize your tracking scripts without the need for complex coding or access to the website’s source code.

One of the key advantages of using the plugin is its user-friendly interface. It provides a simple and easy-to-use tool that is available whenever you need it. With this plugin, you can easily organize and streamline your tracking scripts, making it easier to manage and track your website’s performance.

An additional benefit of using the plugin is its flexibility in adding variables. It allows you to add as many variables as needed to your posts or pages, giving you more control over your data layer. This means you can easily customize and modify the variables to suit your tracking needs.

With a lot of functionality, it also adds a lot of sophistication to your website. With this plugin, your site will be more functional and efficient because you can add exotic features that normal coding can’t. Your website will stand out from the rest because of its unique features.

This plugin lets you integrate Google Tag Manager into your website with ease. It’s easy to use, flexible to add variables, and able to enhance the functionality of your website, so it’s a great tool to track and analyze your website.

Google Tag Manager For WordPress is a powerful plugin that offers all the necessary features for professional website maintenance. It allows you to easily edit your website’s code from a user-friendly interface, saving you time and effort.

This plugin supports multiple containers, making it easy to add GTM container code to your site and incorporate additional container code for enhanced functionality.

One of the great features of this plugin is its ability to seamlessly integrate third-party tags, such as those from Google and LinkedIn, without any coding knowledge required. This means you can add tracking and marketing tags to your site with ease.

Not only does the plugin make it simple to manage tags on your site, but it also automates the updating process. Your website’s Google Analytics will be automatically updated as changes are made, ensuring accurate conversion tracking and website analytics.

Another useful feature of this plugin is the ability to assign workspaces to team members and set permissions at a specific level. This makes collaboration easier and allows for multiple environment testing simultaneously.

Google Tag Manager For woocommerce PRO is a powerful plugin that allows you to easily integrate Google Tag Manager into your WooCommerce store. With this plugin, you can inject GTM snippets directly into your WooCommerce settings, making it a breeze to set up and run integrations with various tools.

Once you have set up the plugin, it starts generating eCommerce events within a dataLayer, allowing you to capture, emit, and record all the necessary eCommerce events for analysis and optimization.

Whether you need to integrate Google Analytics GA4, Universal Analytics, or Facebook Pixel, this plugin has got you covered. In just three clicks, you can integrate these tools along with pre-configured GTM settings.

One of the key features of this plugin is its streamlined integration process. It eliminates the need for manual creation of variables, triggers, and tags in GTM by allowing you to import packaged GTM presets into your workspace. This saves you time and effort, ensuring data consistency and preventing data repetition.

It’s worth noting that before transmitting any data using this plugin, you need to manually enter the consent requirements set forth by the law. This ensures compliance with data protection regulations and helps protect your customers’ privacy.

The WooCommerce GTM platform provided by this plugin is highly flexible and adaptable. It allows you to integrate virtually any analytical and optimization tool, making it a versatile gateway for sending data from your store for analysis and optimization.